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Moist News
Role
creative director | host
About the project:
Moist News has been the flagship production of Moist (of which I am a partner) as a content creator. We recorded 265 episodes over more than 6 years, in a format that evolved over time: from the studio with colorful ties and edited memes to the current, more subdued format recorded remotely.
We gained a very loyal audience within our niche, speaking as "surfers to surfers." We provided honest opinions, even if it sparked occasional controversy and bitter comments. However, in my view, this reaction can be interpreted as another measure of our success.
From the conception of the original format to the implementation of the production process, I played a pivotal role. I faced challenges by appearing on camera as a host for the first time, but that turned out to be an enriching experience that I carry with me for a lifetime. Additionally, I actively participated in all stages of the show's production, from research and scriptwriting to editing and managing social media. I can confidently say that I experienced the production of the program in its entirety, in different moments and facets.
