Electrolux Cuida

screenwriter | director

A series of videos produced by Wunderman Thompson Production for Electrolux, aiding in customer instruction on built-in ovens. One of the significant challenges of this project was working simultaneously with 3D and 2D graphics, as well as dealing with numerous scripts for different models with various technical specifications. As the project director, I presented the scripts and pieces directly to the client during production, approving all the material with various teams at Electrolux, from marketing to engineering. In the end, this project provided me with significant learning experiences.